Instead of hours of work, we tried to engage artificial intelligence. What can it create on its own - and what else does it need our help with? We tested four tasks that companies, schools and creators commonly do. The result? Surprisingly usable.

1. Text content in a few clicks

Assignment: write an article on digital marketing trends for 2025.
AI output: a five-paragraph article, structured, readable and error-free, completed in one minute. Mentioned the advent of artificial intelligence, content personalization and changes in social media algorithms.

Verdict:
✅ A great start for a blog, newsletter or company website. Just tweak the tone and add real examples.

2. Image from text: just write what you want to see

Assignment: create a picture of a woman sitting at a laptop in a café in autumn.
AI output: within seconds we had a realistic picture and a cartoon-style version. These were outputs suitable for web, presentation and social media.

Verdict:
✅ High quality visuals without having to search photo banks.
⚠️ Occasionally need to fix fingers or background - otherwise very usable.

3. Short video? Just describe what the AI has to create

Assignment: create a 5-second video with the theme "healthy lifestyle" - for example, a woman running at sunrise.
AI output: the video matched the assignment - moving scene, realistic look, impressive colors. Format suitable for Reels or introduction to a post.

Verdict:
✅ Great for short visuals to set the mood.
⚠️ AI can't yet link multiple scenes, add transitions or sound - but it works great for short cuts.

4. Logo without graphics? Try entering a text description

The brief: design a logo for a fictional brand "Leafbyte" focused on green technology.
AI output: we received several suggestions - from abstract leaf shapes to combining green with digital aesthetics. Some variations could be used immediately.

Verdict:
✅ A great way to quickly visualize an idea or find inspiration.
⚠️ The logo should be fine-tuned or vectorized by hand for the final touch.

Conclusion: AI as a helper that saves time and money

Testing has shown that AI can produce text, visuals, logos and short videos - without unnecessary clicking and waiting. And while it has its limits, for everyday content, brainstorming or quick visualizations, it's an invaluable tool.

💡 Tip: If you're creating content, running a school or dealing with marketing, it pays to incorporate AI tools. You'll be surprised how many things they can do for you today - and with what ease.